INNOVATIVE…THOUGHTFUL…COLLABORATIVE

The Nextend Strategy Group is a research and consulting group that specializes in strategy, and commercializing innovation. We do this by developing an intimate understanding of current and emerging segment trends and customer needs.  We analyze markets, interact with product teams, user communities, and tailor competitive programs for the success of your business.

IDENTIFYING NEW TRENDS, PRODUCTS, AND MARKETS

  • Polling and Data Services
  • New Product Innovation
  • Innovation Scouting
  • Idea Generation
  • Definition of Product Offering
  • Market Development
  • Market Evaluation/Identifying Target Market Segments
  • Competitive Evaluation and Analysis

CAMPAIGN RESEARCH AND STRATEGIES

 

  • Campaign Strategy & Implementation 
  • Project Team Oversight & Management
  • Communication Plans and Strategy

BRINGING PRODUCTS TO MARKET/NEW BUSINESS START-UP

 

  • Product Marketing/Management
  • Marketing Implementation Strategy
  • New Product Development
  • Manufacturing Partnerships
  • Strategic Partnerships
  • New Product Launch
  • Product Positioning, Naming, Value Propositions, Use-cases, and Key Messaging

SERVICES

Content Marketing and Social Media

  

CONTENT MARKETING & SOCIAL 

  • Creation of Social Media Content:
  • Development of Content to Help Drive SEO
  • Millennial Content Creators

POLLING AND POLITICAL DATA STUDIES

  • “On the Ground Data” Research for Campaigns
  • Determine Campaign Feasibility and Strategies
  • Targeted Polling Studies